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Product Analyst
Marketing & Strategy
Lagos
Job Description
Job Description/Duties:
- Carry out market research to identify opportunities for developing new products or making changes to existing products.
- Prepare a detailed specification for the research and development team, based on research and discussion reports obtained.
- Monitor the design and development of the new / upgraded product to ensure that it continues to meet the expected specification.
- Assist in the deployment of new products.
- Following a product launch, he/she monitors its performance in the marketplace. Based on findings, he/she may recommend modifications to the product/market strategy.
- Analyze the business modules of different departments in order to proffer solutions that align the team to a consistent goal.
- Research effective sales & marketing channels that will improve the business’ visibility and growth.